How Pre-Ordering Supports Sustainability

How Pre-Ordering Supports Sustainability

At Fur-You, every decision we make is grounded in our love for pets, people and the planet. That’s why we’ve chosen pre-ordering as a cornerstone of our business. It’s not just a way to bring our unique designs to life—it’s a conscious step toward creating a more sustainable future.


1. Reducing Waste

Pre-ordering means we only produce what’s needed. By crafting each item to order, we avoid overproduction and the waste that often comes with mass manufacturing. When you place a pre-order, you’re directly helping us reduce the environmental impact of surplus inventory.

two Mandala Hoodies one in Golde Luster and the other in Purple folded with a leaf from a plant in bottom right corner and on the left top corner another folded hoodie

2. Thoughtful Production

Your pre-order gives us the time and resources to source sustainable materials and craft each piece with care. From Good Earth Cotton to our hand-screen-printed designs, every product reflects our commitment to thoughtful and ethical production.

close up of tee edge in Good Earth Cotton Dusty Pink

3. Empowering Small-Scale Makers

Pre-orders allow us to collaborate with local artisans and small businesses, ensuring fair wages and supporting the community around us. It’s not just about making products—it’s about making a difference.

Candid shot of Mel lining up panel of fabric on carousel just before screen printing
Imagine Emma, a dog parent passionate about sustainability, choosing to pre-order her pet’s new hoodie. Knowing her order is crafted only after it’s needed reassures her that she’s minimising waste while supporting local creative small businesses

4. Fostering a Mindful Community

When you choose to pre-order, you’re part of a movement that values quality over quantity and sustainability over convenience. It’s an empowering choice that aligns with your values and ours.

Two Boston dogs wearing a grey marle Hoodie each one with the Mandala print in glow green the other with the Bend don't break print in grey. Both cutely looking up towards the camera one with a slight tongue poking out

Be a Part of the Fur-You Story

By pre-ordering with Fur-You, you’re not just purchasing a product; you’re investing in a vision—one that celebrates the bond between pets and their people while protecting the planet we all call home.

Charlie laying down in grass and daisies surrounding him while wearing his Bend don't break grey printed tee in Dusty pink

 

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